W. Douglas Goff, senior vice president and director of land development of the Sienna Plantation community, has been named Chief Operating Officer of The Johnson Development Corp., a residential and commercial development company.
Goff has been with Johnson Development for 15 years, first as general manager of the 10,500 acre Sienna Plantation community. He holds a Bachelor of Science degree from LSU and a Masters in management from Purdue University.
“Doug has been an integral part of our company’s success and with his vast experience in land development, it was a natural move to name him our Chief Operating Officer,” said Larry Johnson, president and founder of The Johnson Development Corp.
Prior to joining Sienna in 1995, Goff was General Manager of Markborough Development and was instrumental in the turnaround of the 3,500-acre New Territory community and several other projects throughout the Greater Houston area. His involvement in large-scale communities outside of Houston includes projects in Austin, Texas, Vero Beach, Florida and Lafayette, Louisiana.
Goff has been actively involved in numerous civic and professional organizations including the Fort Bend Chamber of Commerce, where he served as Chairman from 1999 to 2000, and the Greater Fort Bend Economic Development Council, where he is an Executive Committee member.
He served as a board member of the Fort Bend ISD Education Foundation for many years and is currently a Development Board member of the Memorial Hermann Sugar Land Hospital. His other affiliations include membership in the Greater Houston Builders Association and the Urban Land Institute, where he is member of the Community Development Council.
In local areas, The Johnson Development Corp.’s current project list includes Sienna Plantation, Riverstone, Woodforest, Fall Creek, Tuscan Lakes, Edgewater and Imperial Sugar.


11. March 2010 at 3:42 pm
I’m sure many here join in congrats Doug.